Without a doubt, these are tough times for charitable organizations, as they are for everyone else. When our cash is scarce, sadly, generosity can take a backseat to immediate necessity. So creative fundraising is key to the continuing health of all-important philanthropic groups. A great example is the upcoming fundraising effort by the Bob Woodruff [...]
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“Value” and “values.” Everyone will be using these words in the months and years ahead. And the words themselves can invoke many different meanings; so let’s focus for a moment on what we mean.
“Value” is what people want and are willing to pay for, and price is how much they are asked to pay [...]
What are things supposed to cost now? Last week an old friend complimented me on my bag and asked me if it was new. It was. Then she asked me what I paid for it (she’s Dutch). I named the price, and her eyes popped out as she yelled, “You’re kidding!” I wasn’t sure whether [...]