02 Feb, 2009
A new classic: Pepsi and “Forever Young”
Posted by: Marian Salzman In: American life| Pepsi| advertising| generational power shift
Pepsi: Forever Young
02 Feb, 2009
Posted by: Marian Salzman In: American life| Pepsi| advertising| generational power shift
Pepsi: Forever Young
31 Jan, 2009
Posted by: Marian Salzman In: Super Bowl| advertising| nostalgia| trendspotting
There are a few people in life who are genuinely unforgettable and Jay Chiat is one of those people. Whenever I find myself challenged by something completely new and thoroughly overwhelming, I look for an imaginary WWJD bracelet and think: What would Jay (not Jesus!) do? Or better still, how would I master this particular [...]