Aug 31, 2009

Onward! The Interactive Evolution and SXSW 2010

Posted by: Stephanie Agresta In: Events| SXSW| social media

Whether you’re part of an innovative startup, tech-sector behemoth, content creator, or communications professional, there’s only one place you really want to be in March – SXSW.  This past spring, the conference had its strongest turnout yet, demonstrating the immense growth of the interactive world.   
SXSW logo banner for 2010
The conference took place in the middle of some serious tech-sector fallout, too.  You might even recall that TechCrunch was tracking layoffs at a frightening pace.  The recession has done much to complicate our lives, but little to derail the interactive zeitgeist. 

In 2009, “Interactive” has taken on more meaning than ever before. It’s no longer just a micro site – it’s an iPhone app.  It’s not just online – its offline and today we see the beginnings of what has been termed the “web-wide world”. 

Also, there’s no shortage of drama to spark discussion.  MJ’s death brought the interwebs to a grinding halt, United took one on the chin from a little-known musician, and Domino’s spiced up their online engagement after one of their “cooks” spiced up one of their pizzas with his own special ingredient and posted the video to YouTube.

And with that, we’re marching forward to SXSW Interactive 2010.  If the SXSW panel picker is any indication – 2010 is going to be even bigger and better.  When attendees filter into Austin, TX next March, there’s going to be 12 months of case studies, progress and social evolution to digest… and it’s going to be fun. 

If any of the panels catch your eye, we would appreciate your vote at the panel picker! You can see the whole list of panels over at InternetGeekGirl.

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